GUK envisions a poverty free equitable society where justice, equality, human rights and dignity of all people are ensured.
Inspired by credo “Release not Relief”, GUK works with and for poor, extreme poor, vulnerable, excluded and all other disadvantaged groups of people especially women, children, ethnic groups and person with disability to bring about a sustainable positive change in their lives.
To achieve the mission of the organization, on the basis of the organizational experience, community needs, area context and addressing the targets of National Plan of Bangladesh as well as SDGs, GUK has identified following eight strategic approaches that are considered during planning and designing of any programme and project.
1. Human resource development and sustainable institutions building
Through this approach, GUK emphasizes to enhance the life skills and capacity of poor and extreme poor people through transferring knowledge, information and resources. Simultaneously local level institutions are built and brought them in the united platforms for empowerment, leadership to be confident and self dependent with collective voice for bargaining their rights and entitlements. They are also linked with broader networks for sustainable actions.
2. Quality education for all children
Education is the basic right of people that has effective influence in changing people’s behaviour, mindset and culture. GUK is assisting in attaining the targets of the government ensuring quality education for poor students especially for the school dropout and reaching out children of river islands (Chars) and remote areas. The organization is following this approach through formal & non-formal primary education, secondary education and technical education emphasizing inclusive education for Children with Disabilities (CWDs) and ethnic minorities.
3. Sustainable livelihood for extreme poor
Poverty reduction means to create resilient livelihoods for the poor and extreme poor with the protection measures of income erosion. This approach has been maintaining through capacity building, employment creation, income generation, asset transfer, entrepreneurship development, inclusive financing, private sector engagement and market access with fair prices to ensure the improvement of life and livelihoods of people.
4. Gender equality and women empowerment
The women are being deprived and exploited due to patriarchic influence, social power structure, discrimination, culture and lack of information. As a result, social injustice, insecurity and disparity between men and women exist and women are becoming victims to domination, exploitation, and violence that generally not recognized as criminal offence. To address this situation, efforts have been continued with awareness, motivation for leadership and active participation of women in decision making process in creating violence free family and society with changing mind set, respect, and commitment.
5. Community resilience on disaster management and climate change
Bangladesh is one of the worst victims to natural disasters and climate change. The northern part of the country is also critically vulnerable to various disasters especially flood, river bank erosion and cold spell. The people of these areas have to survive fighting against disasters. GUK is working to enhance the capacity of disaster affected people and implementing programmes/projects extensively focused on disaster risk management and climate adaptation.
6. Health, nutrition and WASH
Poor people living in the remote and river island char areas are not getting their due rights and entitlements due to lack of awareness, information, access and limitation of service providing organizations. GUK is working for these deprived people with providing basic health, nutrition and WASH supports, and continuing facilitation with motivation and advocacy for minimizing the gaps between people and service providing organizations.
7. Good governance and democratic environment
For ensuring good governance and democratic environment GUK works with local administration, Local Government Institutions (LGIs), government and non-government service providing organizations through advocacy, motivation and civic education. GUK involve local administration and representatives of local government institutions with its filed level activities to ensure transparency and accountability.
8. Action research and Innovation
The major focus of this strategic objective is to find out the new ideas, scope of eligible and feasible way of development approaches to contribute for development programmes on the basis of long time working experiences with the poor and extreme poor families specially the disadvantaged & marginalized people living in char and river basin areas of the northern part of Bangladesh. Information and evidence-based interventions through scientific method to collect sound, harmonized, authentic field data and publicly available data which are the main component to find out the better way for validation with the practical observation from field. As per findings of the action research, the organization analysis impacts of different interventions and takes innovative ideas and approach for further programme planning and replication.